• Case Study:
    IronKey by Imation

    Cross channel, rapid product launch training for 1000+ telemarketing reps with SPIFF awards

Client

IronKey manufacturers encrypted flash drives, external hard drives, and workspace solutions that protect the mobile workforce and their sensitive data.

Training Challenge

Train a network of over 1,000 reseller sales reps on new products, technologies, and features and benefits, and give them access to the tools they need to present and sell.

Target Sales Rep Profile

Telemarketers, CSRs, VARs, Systems Integrators, Dealer/Distributor sales reps calling on SMB to Enterprise level organizations.

TechScholar Results

  •   More than 650 training modules and over 300 hours of training completed by reps
  •   Over $16,000 in SPIFF awards distributed to sales reps
  •   More than 40% of reps trained outside of selling hours
  •   High satisfaction among reps on post-training surveys, with an average rating greater than 4 out of 5 stars
  •   An ongoing relationship with IronKey: Second and third flights of training are now complete or underway

 

Customized Campus Features

  •   Professionally written Product Training Modules (PTMs) with professional audio overlay
  •   A custom incentive program to digitally distribute Amazon gift cards to participants
  •   Certificates of Completion with IronKey Certified signature and logo, delivered by email to participants
  •   Administrative support for account-specific promotions, including a free product giveaway for completing online trainings